New starkraft product names from Dec 1, 2023

In preparation for Starkraft´s product assortment expansion, we will update our product names. New names will be applicable from December 1, 2023 onwards, visible on Starkraft documents. The name change is applicable for all Starkraft products.
 
In the following, we would like to explain this in detail.
 
Current Product Name
Until now the product name consisted of Starkraft + meaningful application name
Example: Starkraft BAGS
 
Future Product Name
The future name for the identical product will be Starkraft + meaningful application name + color + outstanding property
Example: Starkraft BAGS White Glossy

Name change of existing products

Previous name New name Description
BAGS BAGS White Glossy Bleached, made from 100% virgin fiber
SHOPPER SHOPPER White Glossy Bleached, made from 100% virgin fiber
SHOPPER RECYCLED PRO & PLUS SHOPPER RECYCLED PRO & PLUS Made from recycled fibres
FORMFILL FORMFILL White Glossy Bleached, made from 100% virgin fiber
MEDICINE MEDICINE White Glossy Bleached, made from 100% virgin fiber
FLEXPACK FLEXPACK White Glossy Bleached, made from 100% virgin fiber
FLEXPACK SMOOTH FLEXPACK White Glossy Smooth Bleached, made from 100% virgin fiber
RELEASE RELEASE White Glossy Bleached, made from 100% virgin fiber
RELEASE S RELEASE S White Glossy Bleached, made from 100% virgin fiber

From December onwards the BAGS product will be available in bleached (white - as mentioned in above example) and unbleached color. Instead of white for bleached the unbleached color will be called natural. From May 2024 onward additional natural options will be added to the portfolio.

Expansion of our range - new products available from Q2 2024

Please communicate this name change within your organization and don´t hesitate to reach out to your Starkraft representative with questions.
 
Documents and web presence will be updated in the course of the coming months.
 
Kind regards,
Starkraft Team

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